NEW ARRIVAL: LILYBYRED X ESTHER BUNNY COLLECTION
Sucker for cute packaging? Then you’re not going to want to miss out on this extra-cute LILYBYRED X ESTHER BUNNY limited edition collection!
We brought them in for you all the way from Korea, because JUST LIKE YOU we can’t resist THIS CUTENESS!!!
Welcome to ESTHER BUNNY LAND~ We know you are all excited already ^^♪
But before we dive right into the products, let us give you a brief introduction of the brand and the character.
Established in 2017, LILYBYRED took Instagram by storm with its bold and youthful brand image. The fast-rising K-beauty brand started out by promoting and selling their products online without having any physical stores or beauty counters. The brand expands rapidly during these years and now has beauty counter set up at Olive Young across South Korea.
The beauty industry starts showing attention to the brand when LILYBYRED first launched the Mood Liar Velvet Tint line, which is also their best-seller so far. LILYBYRED’s first model, Kwon Hyun Bin, a member of Produce 101, also a male model and idol under YG Entertainment’s sub-label YGX is another reason that LILYBYRED received a lot of social media attention. Because Korean girl fans can’t help falling in love with his sunshine-boy image! LILYBYRED has quite a unique marketing approach considering that a beauty brand that sells only makeup rarely hire male model for their promotional ad.
In June 2018, the brand announced Kang Mina of Gugudan as their female model to join Kwon Hyun Bin as the brand strives further to achieve their philosophy. The young couple look cute in their promotional ad.
The Creator of Esther Bunny: Esther Kim
Do you know Esther Bunny? It’s pink and fluffy! Even if you don’t know, it will be a love at first sight for her! It is a bunny character created by a Korean-American artist, Esther Kim. This talented lady has been working for more than 10 years in one of the most dynamic field ever – the creative industry including illustration, design, character licensing, art direction and art gallery.
Kim creates custom Esther Bunny artwork for many well-known brands and her works applied to many categories and not only limited to fashion, accessories, apparel, cosmetics and home goods. This time we have LILYBYRED X ESTHER BUNNY collection!
Are you excited to check them out now?!
LILYBYRED X ESTHER BUNNY collection consists of 4 items including LILYBYRED’s first ever cushion – Cotton Blur Cushion, Mood Cinema Matte Ending, Mood Liar Velvet Tint and Mood Cheat Kit Eyeshadow Palette. We don’t have the 9-colours eyeshadow palette, but here is everything you need to know about the 3 others products. Read until the end!
1. LILYBYRED X ESTHER BUNNY Cotton Blur Cushion SPF50+ PA+++
Available in 3 shades, this cushion foundation has pink undertone which suits the majority of Asian’s skin colour. Formulated with a unique airy powder, it offers medium and buildable coverage. Thanks to its thin formulation, it does not feel heavy or sticky on the skin even after several layers. Added with skincare benefits, it helps minimize visible sign of aging and blurs out any imperfections on your complexion.
It’s a semi-matte cushion, means it’s suitable for all skin type. You would not get that flat matte finish or super dewy look by just applying this cushion, it’s a versatile cushion where you can always top it off with loose powder if you have oily or combination skin, Alternatively, if you have dry skin, you can hydrate your skin with a good moisturizer or facial oil first before applying the cushion.
This cushion has teardrop shaped puff made of bouncy and soft material. The tip made it easy for application around the nose and eye area. This cushion does not come with refill because this is a limited edition product, for now at least. But with its super cute packaging, you can still display the case on you vanity table after you finish using the product.
Interested? Swatches photos and more info here: http://major-b.com/product/lilybyred-x-esther-bunny-cotton-blur-cushion-spf50-pa/
2. LILYBYRED X ESTHER BUNNY Mood Cinema Matte Ending
The Mood Cinema Matte Ending lipstick comes in 2 shades — Cherry Comics for pink lovers and Coral Cartoon for orange fans. Both are muted shades, not bright colors which make them look very natural on the lips, both shades are suitable to be worn alone even without makeup. It comes in a traditional bullet lipstick packaging with a soft and matte feel case.
This lipstick has a velvety matte finish and non-drying formula, it certainly doesn’t feel like your average matte lipstick. It goes on smoothly and feel comfortable on the lips and would not dry down to a true matte finish. You will get a decent pigmentation with this lipstick. One swipe is enough to cover the bare lips as well as blurring out fine lines making the lips look plumper. No lip balm is required before or after this lipstick application.
For a lip makeup that marketed as a matte lipstick, this one has zero dryness.
Interested? Swatches photos and more info here: http://major-b.com/product/lilybyred-x-esther-bunny-mood-cinema-matte-ending/
3. LILYBYRED X ESTHER BUNNY Mood Liar Velvet Tint
Here’s everyone favorite product, not just from this collection but from the brand Lilybyred itself. It just got cuter than it’s already are with the limited edition Esther Bunny packaging. The original Mood Liar Velvet Tint featured 6 different fruits inspired shades. The brand still using the same fruit concept but only release 3 shades for this collaboration; Strawberry Choux, Cherry Choux and Plum Choux.
This lip tint’s pigmentation is amazing! The colour looks vibrant on the lip which also means it still can stain your lips with some colour even after a meal or long hours of wearing this lip tint. It also has a creamy texture that adhesive well to the lips when it dries down to a semi-matte finish. This lip tint also smells sweet and fruity according to each fruit in the shade’s name. How thoughtful is that?
Everyone seems to liking the attached applicator too, the slanted doe foot. It was perfect for applying and even out the velvety creamy texture of the lip tint. Though this lip tint is promoted with non-drying formula, we highly recommend prepping the lips first. You can simply do a soft scrub then apply some of your favorite lip balm before applying the actual lip tint to enhance its overall performance.
You might scroll down our website and thinking that the shade of each lip tint is pretty similar, it does not have significant differences from one another. It is true but this could also mean you can never go wrong with any shade you pick up, right? Or instead pick a shade based on your favorite fruit!
Interested? Swatches photos and more info here: http://major-b.com/product/lilybyred-x-esther-bunny-mood-liar-velvet-tint/
This collection is made for all those who love cute packaging but definitely with decent quality! It’s not something that you can easily find in the market all year round, these limited edition goods will be gone as quickly as it came. It’s now or never. Good formulation pairs with uber cute packaging, now you get 2 things in 1 product, after finishing the product, you still get something for your collection. LILYBYRED and ESTHER BUNNY poured their best effort into the whole collection. So consider yourself paying for makeup and a room decoration too!
Which item caught your eyes the most? Tell us about it in the comment below. Also share what do you think about this collaboration. Let’s make the comment section a constructive one!
Check out all LILYBYRED X ESTHER BUNNY products here http://major-b.com/brands/lilybyred/